Williams Announces Collaboration With Nismo to Jointly Develop High Performance Road Cars

Williams Advanced Engineering (WAE) has announced a new collaboration with Nismo, the performance arm of Nissan, to partner in the development of high performance road cars. WAE is the division of the Williams Group that commercialises Formula 1 based tech and know-how.

WAE will join the engineering development team from Nismo currently working on developing future products for launch worldwide from 2014 and beyond. This collaboration will help accelerate the growth of Nismo by incorporating cutting edge F1 based tech and processes into Nissan’s performance cars.

Sir Frank Williams, founder and team principal, said: “Williams has a history of developing world class, high performance products and this agreement is particularly exciting because of the ambition and potential of the Nismo brand. Both parties share a passion for racing and cutting edge tech and this collaboration will see us work closely together to develop cars that will be at the forefront of automotive technology.”

“Nismo is a brand built from over 30 years of racing experience and so it is fitting that we chose to work with a like-minded company such as Williams to develop the higher performance versions of our products. Williams have a proven history of making racing technology benefit road cars, and we look forward to starting this relationship during a period of intensive product development,” Nismo president Shoichi Miyatani said.

One rather surprising recent Nismo product is the Nissan Juke Nismo. What kind of F1 tech do you want to see in Nissan’s road cars?